Nausea is my response to everything. Excitement, joy, happiness, stress, anxiety, too much sleep, too little sleep, a little too cold, a little too hot. It’s like my body’s all-purpose response system. “Hey! Hey! Something is happening! Let’s throw up!”
Tuesday evening I was feeling kind of glum about the Kickstarter. It had taken so much time and effort (it was like a full time job on top of a full time job!) and we were only 40% funded with just 10 days to go. We’d been featured in Swim Swam earlier that day which was awesome (founder @GoldMedalMel has been really supportive and all around great), but I just wasn’t sure if we were going to make it.
I went to bed deciding I’d curtail most of my Kickstarter-based efforts the next day; turn my attention more fully to the already busy online store and ebay sales. I thought maybe my last-ditch crowdfunding effort would be to add our new realistic scale designs to the campaign as rewards, and if that failed to get us to the finish line, I’d just chalk it up as one of those character-building learning experiences. (Such fun, those are, no?)
Wednesday morning I worked on finishing up the tail design graphics and was in the middle of structuring the new reward tiers when boom, boom, boom. Three new wholesale backers came in. Well! After my short pity party the night before that was encouraging — it brought us up to around 60% funded.
I continued my work, and before I’d gotten the new tail designs up and announced, KABLAM. One of my previous wholesale level backers increased his pledge a substantial amount. Enough to get us to the 97% funded milestone.
His reason? He believed in our product, thought we just hadn’t gotten enough press and wanted to see us succeed.
By the end of the day several new backers had joined us and many existing backers had increased their pledges to take advantage of the new reward tiers. We were over 100% funded. I was stunned. Truthfully, I’m still reeling from the shock.
Shock or no, it’s really pretty awesome. I’m excited for the campaign to wrap up so we can put all my hard work into action. I can’t wait to have the mermaid tails I’ve designed made and in my hands; fabric design is my jam, y’all. I love it!*
Aren’t they pretty? I’m super stoked about the gender neutral fantasy line, I’ve got more of those in the works and the feedback on them has been phenomenal!
The teen/adult sized fin engineering is 99% done and my mold manufacturer is just working on getting a base for the larger mold that is big enough to handle it. I’m so excited to see thousands of them in a full array of colors. Which one would you (or your kiddos) choose?
Next up? My Kickstarter to fund a magical pill with a chocolate coating that cures adrenaline based nausea. It’s going to be huge.